Pison®, the trailblazer in AI-powered neural sensors for neurocognitive health, wellness, and gesture control, announced it has begun licensing its innovative neural sensor to leading smartwatch and wearable brands.
The company worked with STMicroelectronics (ST), a global semiconductor leader serving customers across the spectrum of electronics applications, to miniaturize and reduce the cost of the sensor to fit in a consumer watch form factor. Pison is now licensing brand OEMs and ODMs to integrate ST’s ENG-enabled biosensor chips and Pison’s natural language gesture control stack into their watches and wearables.
“Pison’s electroneurography technology offers a major leap forward for wearables. Its ability to accurately measure brain activity from a wrist-worn wearable opens up a whole new class of applications and usage models,” said Marco Angelici, VP of Marketing and Applications for Analog and MEMS at STMicroelectronics. “We’re excited to collaborate with Pison to bring this cutting-edge technology to market and echo their vision to become ubiquitous in a new generation of smartwatches and athletic wearables.”
STMicroelectronics and Pison worked together to integrate the company’s core sensor library into Qualcomm’s Snapdragon W5 platform. Pison now operates as an authorized ISV enabling watch OEMs and ODMs in the Snapdragon ecosystem.
In related news, Pison announced last week that Samsung Ventures has invested in an active equity round. Pison is now poised and fully-funded to launch a new generation of mental health, wellness, and performance apps with subscription services that make use of this neural sensor in ways that will change our world.
“We’re thrilled to collaborate with Pison on integrating their groundbreaking neural sensor technology into our products,” said Marco Zambianchi, President of Timex. “At Timex, our commitment is to deliver exceptional, innovative wearables that enhance the lives of consumers worldwide. This partnership allows us to redefine the boundaries of what’s possible in the smartwatch and wearable space, offering unparalleled functionality and value to our customers.”
Timex plans to develop the next generation of neurocognitive wearable devices with Pison. In addition, a variety of Timex-branded devices “powered by Pison” will start to be rolled out to commercial marketplaces and consumers in the spring.
“We’re proud to work with industry leaders to bring a game-changing sensor to market with potential for profound societal benefit,” said John Croteau, CEO of Pison. “Pison’s mobile apps and subscription services have the potential to transform cognitive performance and productivity at home, on the playing field, in the workplace, and in mission-critical job functions.”
Pison Apps and ENG-enabled Smartwatches Will Deliver Major Societal Impact:
- Mental Health & Wellness: Neural sensing in smartwatches will be part of a holistic effort to address the worldwide mental health crisis. Pison’s technology enables neurocognitive tracking of sleep, stress, anxiety, and fatigue levels, providing everyone from adolescents to seniors with actionable insights to improve their overall well-being.
- Athletic Excellence: On-field performance is clearly tied to mental preparation. Coaches, trainers and analytics teams will be able to predict in-game performance from daily cognitive assessments. Players gain a competitive edge from data-driven insights into their cognitive abilities, enabling them to train smarter and optimize their lifestyle for peak athletic performance.
- Workforce Safety: Pison’s sensor assesses neurocognitive readiness, impairment, and fitness-for-duty, helping pinpoint pilots, truck drivers and equipment operators at risk of accidents, injuries, or fatalities-ensuring safer roads, skies, and workplaces for everyone.
- Neurological Health: Pison’s sensor can detect abnormalities in neurological signals and is undergoing medical trials as an early detection method for monitoring and managing neurodegenerative diseases such as ALS, Parkinson’s, and Alzheimer’s. Pison aspires to transform these devastating diseases into manageable conditions, empowering people to live longer, healthier, and more fulfilling lives.
- Brain Health: Pison’s sensor can help prevent long-term brain damage in contact sports and the military by detecting and helping mitigate the effects of repeated subconcussive impacts to the head-keeping athletes and soldiers safer, sharper, and in the game longer.
- Natural Language Gesture Control: Pison’s sensor builds on multimodal LLM AI and accessibility gestures like the double-pinch in popular smartwatches, adding finger primitives. This enables your smartwatch to control smart home devices, mobile devices, and AR glasses through intuitive finger gestures like point-to-select, thumbs up, and swipe-to-dismiss.
Pison | pison.com
Kirsten Campbell is a Marketing Tornado and junk robot of information. Analytical and creative, she has been in marketing and communications since 2008 and worked with everyone from small businesses to your favorite household names.
Ask her about the time she made a numismatics blog interesting (yes, really) or wrote an obit for a family she never met.
An ardent admirer of corporate snark played out online, Kirsten loves Reese’s peanut butter cups and still isn't over the Mars Rover.
