Circuit Cellar Media Kit

Whether it’s embedded systems design advice or programming tips, engineers rely on Circuit Cellar for solutions to all their electrical engineering challenges. Circuit Cellar features the latest embedded systems technologies and more:CC-2015-MediaKit-online-1

  • Embedded development
  • Embedded programming
  • Programmable logic
  • Wireless communications
  • Test & measurement
  • Internet connectivity
  • Robotics
  • Analog design

Circuit Cellar will connect you with engineers, academics, and students around the world. In addition to magazine advertising, Circuit Cellar offers a qualified target group for your sampling programs and design contests. Reach thousands of potential buyers with Circuit Cellar’s Newsletter, tech and information e-newsletter. Enhance your print promotions with native advertising or highlight product features with an in-depth advertorial.

Download a PDF version of the media kit: 2015 Media Kit


Magazine Advertising Rates
Print Artwork Guidelines
Online Advertising Rates
Advertising Calendar
Terms
RESERVATIONSStrategic Media Marketing, Inc.
2 Main Street
Gloucester, MA 01930
P: 978.281.7708
circuitcellar@smmarketing.us

MAGAZINE ADVERTISING RATES

2 PG SPREAD FULL PG 1/2 PG 1/3 PG 1/4 PG 2/9 PG 1/9 PG
1x $6,480 $3,250 $2,030 $1,350 $1,140 $860 $450
3x $6,150 $3,090 $1,930 $1,280 $1,080 $820 $430
6x $5,830 $2,930 $1,830 $1,220 $1,030 $770 $410
12x $5,180 $2,600 $1,620 $1,080 $910 $690 $360

Color Rates

Four-Color
Add $400 to B&W Rates $175 for 1/9 PG

Cover Rates (Includes four-color charge)

Cover 2 Cover 3 Cover 4
1x $4,600 $4,200 $5,100
3x $4,320 $3,990 $4,850
6x $4,100 $3,880 $4,600
12x $3,680 $3,360 $4,080

 

*Premium Positions are available and subject to publisher’s approval. Add 10% to Net Rate. Left/Right-hand page requests are considered Premium Positions.

Print Artwork Guidelines (inches, width x height)

2 PG Spread
Live: 15.25″ x 10″ (live copy area with 1″ gutter), Bleed: 16.50″ x 11.125, Trim: 16.25” x 10.875”

Full PG & Covers
Live: 7″ x 10″, Bleed: 8.375″ x 11.125″, Trim: 8.125 x 10.875″

1/2 Horizontal 7″ x 4.75″
1/2 Vertical 4.50″ x 10″
1/3 Vertical 2.25″ x 10″
1/3 Square 4.625″ x 4.75″
1/4 PG 3.375″ x 4.75″
1/9 PG 2″ x 3″
2/9 Vertical 2″ x 6.25″
2/9 Horizontal 4.25″ x 3″

All artwork should be submitted in a vector-based format, printer-ready, PDF. Advertisements posted in the digital edition may still exude subtle, unavoidable differences in apparent resolution from that of press-optimized files.

PDF Checklist:

  • 4 color ads should be in CMYK format
  • Black and white ads should be in grayscale
  • Fonts should be embedded
  • Graphics need to be high resolution (300 DPI or higher)

Advertorials (Ads in Content-Style Layout) – View Sample 

Section Type Rate
Two-Page Section $7,000
Four-Page Section $14,000

*All advertorial content must be approved by editorial prior to placement. Contact CC for specifications and submissions guidelines. $60 per hour for any editorial work that must be done beyond: reviewing the files, creating the layout, and performing a basic spell check. Examples include: line editing, rewriting, art updating, and paragraph changes.

ONLINE ADVERTISING 

Website Vendor Directorycircuitcellar.com/vendor

Listing Type Rate Materials
Premium $500/annual Company name, URL, 50-word description, & logo (JPG/GIF)
Standard Free Company name and URL

Website Banners: circuitcellar.com

Banner Type Size (Pixels) Rate (monthly)
Leaderboard 300 x 50 $950
Large Rectangle 300 x 250 $750
Half Banner 300 x 100 $450
Button 125 x 125 $250
Lower Banner 728 x 90 $500

Circuit Cellar Newsletter – View Sample

Hitting the inbox of thousands of opt-in subscribers each week, the Circuit Cellar Newsletter is the premiere e-newsletter for the embedded industry. Electronics news and insight, project information, timely offers, and more!

Banner Type Size (Pixels) Rate (1x Mail)
Main Header 650 x 124 $700
Full Banner 650 x 83 $535
Spotlight 170 x 232 $450

Online Specifications (Banners and Circuit Cellar Newsletter)

  • 72 dpi
  • GIF, JPG, PNG, Flash
  • 40kb max. file size
  • RGB color
  • Specify URL for linking advertisement

Partner Mailings – View Sample

Contact Circuit Cellar’s opt-in subscribers with an exclusive mailing for your company (5,000 opt-in minimum)

  • Flat Set-Up Fee: $300
  • CMP: $400

Website & E-Newsletter Native Advertising & Sponsorships – View Sample

Ready to get the most out of your marketing budget and amplify your sales? Circuit Cellar will help you deliver engaging, shareable content that will strengthen your brand and drive traffic to your sites and/or generate new leads for your sales team. Work with Circuit Cellar to start compelling conversations and reach new customers with your message via CircuitCellar.com and/or Circuit Cellar’s e-newsletter.

  • CircuitCellar.com Content Unit ($2500): Want an alternative to banner ads? Deliver your engaging, custom content about your company, brand, and products.
    • Publish your company’s custom content, such as product promotions, videos, tutorials, white papers, or engineering tips from your team.
    • Your content appears in 2 places on CircuitCellar.com homepage—in the Featured Posts section (for several days) and in the Sponsored section (for the duration of contract).
    • From the homepage, your content links to a CircuitCellar.com landing page. CC-Com-ContentUnit2
  • CC Newsletter Content Unit ($2500): Stand out in the Circuit Cellar e-newsletter with your company’s own content unit within the e-newsletter.
    • Publish your company’s custom content, such as product promotions, videos, tutorials, white papers, or engineering tips from your team.
    • Your content appears within a shaded section of the e-newsletter. The content is marked “Sponsored by”.NEWSLTR ContUn
  • Sponsored Circuit Cellar Archive Download ($2000): Boost your brand identity by sponsoring a download of Circuit Cellar’s sought-after content. Your brand benefits as Circuit Cellar drives traffic and attention to its downloadable content.
    • Your company’s name appears along with a download of high-quality Circuit Cellar archive article. Choose an article from any back issue of Circuit Cellar (1988-present).
    • Delivered either via CircuitCellar.com or CC NewsletterCC-COM-sponsor

 2015 ADVERTISING CALENDAR

ISSUE THEME
*Bonus Distribution
Space Close
Material Close
Mailing Date
294 January EMBEDDED APPLICATIONS (Embedded World; International CES) 11/10/14
11/14/14
12/22/14
 295 February WIRELESS COMMUNICATIONS
12/11/14
12/18/14
1/19/15
296 March ROBOTICS
1/15/15
1/22/15
2/19/15
 297 April EMBEDDING PROGRAMMING (Trinity College Robot Contest)
2/12/15
2/19/15
3/19/15
 298 May MEASUREMENT & SENSORS
3/11/15
3/18/15
4/16/15
 299 June COMMUNICATIONS (Design Automation Conference; Sensors Expo)
4/10/15
4/17/15
5/15/15
300 July INTERNET & CONNECTIVITY (Embedded Systems Conference 2015)
5/14/15
5/21/15
6/18/15
 301 August EMBEDDED DEVELOPMENT (Flash Memory Summit)
6/12/15
6/19/15
7/17/15
 302 September DATA ACQUISITION (PCB West)
7/10/15
7/17/15
8/19/15
 303 October SIGNAL PROCESSING
8/12/15
8/19/15
9/18/15
 304 November ANALOG TECHNIQUES
9/11/15
9/18/15
10/16/15
 305 December PROGRAMMABLE LOGIC 10/9/15
10/16/15
11/13/15

TERMS

  • Prepay available upon request. Confirm with SMM upon booking. 4% discount for 6 – 11 month contract. 8% discount for 12 months or more. Contract must be paid in full to qualify.
  • New Advertisers: First ad prepaid, then Net 30 on approved credit.
  • US Advertiser Credit Terms: Net 30
  • Outside US Terms: Ads must be prepaid prior to space closing date.
  • All payment must be made in U.S. dollars and drawn on a U.S. bank. Funds may be wired. Contact Circuit Cellar’s Advertising Department.

Special Billing Charges

  • Digital ads are required. Corrections/changes to existing ads and manipulation of digital files will incur additional production charges and will be reflected on the invoice for that issue month.
  • Production charges apply for the conversion of files from RGB into either CMYK for color ads or to grayscale for 2-Color and BW ads. (Note: Photos and graphics found on websites are usually in RGB mode and are often of poor quality for printing.)

Send artwork and billing inquiries to: Kim Hopkins
adcopy@circuitcellar.com

Advertising Artwork Dropbox (for large files)

*Bonus distributions (and dates) are subject to change. Confirm with your Circuit Cellar representative.